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True → people are fed up with online communities, imo, only because they're in too many that they lurk. They're not in the 1→5 that are highly specific for them.
False → members WILL migrate if the incentives/benefits are communicated well enough. If your community is/can be seen as a necessity in a members' life, they will go where you tell them. Communities like Ladies Get Paid or Modern Fertility are great examples of recent en masse migrations that seemingly have worked well.
True and False
True → people are fed up with online communities, imo, only because they're in too many that they lurk. They're not in the 1→5 that are highly specific for them.
False → members WILL migrate if the incentives/benefits are communicated well enough. If your community is/can be seen as a necessity in a members' life, they will go where you tell them. Communities like Ladies Get Paid or Modern Fertility are great examples of recent en masse migrations that seemingly have worked well.
Thank you Victoria! Very useful.