The Community Club

Cover image for Shaping Miro’s product-community with power users

Shaping Miro’s product-community with power users

g13g profile image Gino Mangnoesing ・1 min read

I had the opportunity to interview Marina Perminova, Community Manager at Miro.

Miro is a company with lots of passionate users from all over the world 🌍. While the product is well established, the online community launched early in 2020.

In this interview, Marina shares why and how she transitioned from her role in customer support to become the (online) community manager at Miro, how she repurposes popular Miro use cases shared by community members, collects product feedback (while also managing expectations), and much more!

Hope you like it! :)


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