MeatFreed is the only user engagement app with hyperlocal, engaged communities of 16-24s that incentivise users to choose plant-based and connect with others.
Plant-based meat alternative brands are forecasted to take up to 50% of the $1trillion global meat market with nearly 50% of 16-24s open to reducing meat consumption.
Our pilot at Falmouth University with our MVP, a membership programme targeted at 16-24s, resulted in nearly 10% of the student population converting to members within 2 months. We plan to grow our membership through a student ambassador scheme, much like Red Bull’s, with a target of 20K members by Year 1 and 1M members by Year 3.
