Communities can be the ultimate value creation machines.
It's been one week since I started the 8-week On Deck Community Builder's fellowship.
I'm joining @beondeck's inaugural Community Builders program to level up my skills as a Community Builder! 🎉
Learning how to make online learning experience less isolated and more game-like. This would go a long way in fixing education. 🚀 twitter.com/beondeck/statu…07:54 AM - 18 Feb 2021On Deck @beondeck✨ Announcing: On Deck Community Builders ✨ On Deck's core belief is we can unlock talent via community. ODF alone has 1.500 fellows who started 250 companies and raised $200M+. Now we're taking everything we learned about online communities to help you supercharge your own. https://t.co/l40Lthe1kK
My biggest takeaway is how they enable their fellows to create value for each other, and thus, for On Deck itself!
Community Builders, take note:
Our job is to allow members of our community members to create value for each other.
On Deck Community Builders (ODCB) fellows create value for each other all the time:
Once a week, On Deck bands participants in small groups of 10-15 people for a 1 hr "dinner chat".
These chats are 100% hosted by a fellow.
On Deck organises 45-minute Zoom calls with 2-3 experts every week, for ODCB fellows.
Our program director, Lais, interviews them for the first 20 mins.
But it's the fellows who ask the most interesting Qs in the remaining 25 mins.
What's an Icebreaker Session?
It's an hour-long session where you connect with 7 randomly chosen fellows on a 7-minute 1-on-1 call.
Think speed dating but better because everyone goes home with amazing connections.
I remember having such an adrenaline rush after participating in my first Icebreaker session.
Oh the serendipity and excitement of connecting with a stranger around the world who gets you!
Shoutout to: Icebreaker Video for creating such a delightful app! 😍
In fact, we were invited to an ODCB Community Calendar to keep a track of the events that are 100% organised by the fellows.
These are events based on specific, shared interests (like edtech, venture, gen-z etc).
Did you notice how it's the paying customers who are creating value for each other, but under the ODCB brand?
This is the On Deck playbook for running their 15+ fellowships, each of which cost more than 1900 USD to enter.
So, On Deck is not creating a valuable product for their customers.
It's creating it with them.
You can follow me on Twitter to read my brain dumps on community building, writing on the Internet and self-learning.