The Community Club

Discussion on: Need Advice From Community Pros - Lightning in a Bottle

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oana profile image
Oana Filip

Hi David,

I work at Pixelgrade, a design studio where we create WordPress products since 2011.
What worked for us (also a small independent & bootstrapped team) was transparent from the early days. We created Transparency Reports every six months and shared everything that made sense: from money to people, from product to marketing strategies. Here's the latest: pixelgrade.com/upstairs/transparen...

As a community builder with ten years of experience, I noticed that being transparent and asking for help is always a to-do. Ask your current tribe, no matter how small it is, their expectations, why they stick around if they would like to contribute, and such.

You might be surprised. Cheers! 😎

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davidkylechoe profile image
David Kyle Choe Author

This is really great advice.

What was the feedback on the very first Transparency Report?

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oana profile image
Oana Filip

Hi David! Well, it depends who you ask, but from what the Co-founders told me, people were very supportive and grateful for such openness. Peers started to do similar reports; customers were a bit mindblown about the level of information we provided; the team was happy because we kept our promise around transparency.

Maybe a report is too much, but a newsletter made with the same approach in mind can do the job. In the end, it's more about the intention than the medium per se. Cheers!

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davidkylechoe profile image
David Kyle Choe Author

Awesome! We are super into it. I read the most recent one, and I think having a sneak peek into a company just makes folks more invested. Feels so much more human.

I was especially interested in the office remodeling process.

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oana profile image
Oana Filip

I'm happy I could lend a hand. If you need in-depth details, including the remodeling process, please ping me at oana@pixelgrade.com. I will gladly follow-up. Cheers! 😎

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David Kyle Choe Author

Awesome! Thanks so much