The Community Club


Getting buy-in from peers, too

oana profile image Oana Filip ・1 min read


There's a lot of valuable information about how to get a seat at the C's table. No matter if we're talking about CEO, CTO, COO, CPO, and so on. This kind of leverage is crucial, no doubt about that.

However, I work for a design studio where the community is new in my peers' universe. Even though I've been wearing this hat in the last decade, I still find gaining trust and openness challenging.

Maybe it has to do with the culture I come from, I don't know. We're Romanians, and due to the communist era, we became skeptical and anxious on so many levels.

Regardless of that, I'm keen to know how you guys succeed in getting buy-in from teammates working in the tranches. It can be anyone: from the marketing department to customer support.

Looking forward to hearing your insights.

Stay awesome,

Discussion (4)

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brianoblinger profile image
Brian Oblinger

The easiest way to gain buy-in is to discuss how community can help solve a problem they have and/or contribute to their goals. When presented as "how can we help you?" rather than "here's what I need from you," you'll get ahead a lot faster.

alex profile image
Alex Angel

Totally agreed. Taking the time to understand their problems or needs sets you up for helping (and showing them the benefits of community!) AND building better internal relationships.

oana profile image
Oana Filip Author

Thaaaank you! 😋

oana profile image
Oana Filip Author

Thanks a bunch for sharing your perspective, Brian! It means a lot. 👏
This approach feels more authentic and transparent, indeed. I will give it a go and see how things turn. Cheers!