The Community Club

Discussion on: Sunday Musings about the Chief Community Officer job title

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shinyee_au profile image
Cindy Au

Great post erik, especially loved this: "I believe community can be more than just a brand asset, more than just a hedge against churn, more than just a moat against competitors. It’s an alternative way for corporations to not just extract but to create value."

In thinking about the other standard roles in the C-Suite, I wonder if the Chief People Officer is a good analog for our industry. When you think about Boards recognizing just how important it is for the workplace community to have executive oversight, by that same logic, I'd love to see companies having the vision to see the impact a Chief Community Officer could have on communities of users.